delivering meaningful

brand experiences

Brand
Essentials

Complete
Experience


Brand discovery Questionnaire

Answering some foundational questions related to your business, brand's mission, values, ideal client, and more allows me to be more strategic in the design choices that I make.

Brand discovery Questionnaire
& in-depth creative direction

If a bare questionnaire makes you feel intimidated and lost, I'm here to take your hand. During the initial phase, I'll get to know your mission and core values by guiding you through an extended Brand Discovery Questionnaire, and we will discuss your answers during in-depth Creative Direction Sessions. We seek the"why" behind your business and delve deep into your visions to get down to the heart of your brand. This process is the foundation of an intentional and strategic branding project.

Moodboard

Our discussions, your responses to my in-depth questionnaires and our collaborative inspiration gathering will result in a single page moodboard that will help to set the foundation visually for our future work together.

stylescape

A stylescape is an elevated and more extended comprehensive moodboard that includes a highly curated selection of images, fonts and colours to help preview a project’s visual direction. 

brand identity

both packages include

  • Primary Logo Design

  • Secondary Logo
    & Submark Design

  • Colour Palette

  • Font Selection

only in complete experience

  • Pattern Design

  • Custom Illustrations

only in complete experience

  • Pattern Design

  • Custom Illustrations

collateral design

Every industry has its own ways to connect with their audience, and as you are the expert of your field, you are the one that is entirely aware of your and your clients' needs, so you can pick what collateral pieces you want to create.
We discuss them on our consultation call and create a custom proposal tailored for your business' needs.

examples

  • Business Card Design

  • Appointment Card Design

  • Loyalty Card Design

  • Price List

  • Envelope

  • Sticker Design

  • Label or Tag Design

  • Digital Magazine

  • Email Signature

  • Packaging Design

Brand essentials

2 pieces of collateral

complete experience

5 pieces of collateral or more

social media graphics

  • Facebook Cover Image

  • Instagram Post Templates

  • Instagram Story Templates

  • Instagram Highlights Icons

social media graphics

  • Facebook Cover Image

  • Instagram Post Templates

  • Instagram Story Templates

  • Instagram Highlights Icons


brand sheet

A brand sheet is a brief and compact representation of your new brand elements to see everything necessary at a glance if you need a reminder.

Brand sheet
& comprehensive brand guidelines

A detailed guide intended to educate you about the correct usage of your brand elements so you'll have the confidence to implement the fruit of our collaboration in a consistent way with ease.

Early Bird Prices until the end of July

Celebrating the launch of my new website, both packages are available on an Early Bird Price if you book until the end of July.
This applies to later project start dates as well, if the contract is signed, and the deposit is paid before the end of July.
My rates will never be this low again, so make sure you save your spot on time.

investment

$1800-$2500

investment starting from

$2500

Are you ready for the change?

apply now

brand identity

both packages include

  • Primary Logo Design

  • Secondary Logo & Submark Design

  • Colour Palette

  • Font Selection

collateral design

Every industry has its own ways to connect with their audience, and as you are the expert of your field, you are the one that is entirely aware of your and your clients' needs, so you can pick what collateral pieces you want to create.
We discuss them on our consultation call and create a custom proposal tailored for your business' needs.

examples

  • Business Card Design

  • Appointment Card Design

  • Loyalty Card Design

  • Price List

  • Envelope

  • Sticker Design

  • Label or Tag Design

  • Digital Magazine

  • Email Signature

  • Packaging Design

Early Bird Prices until the end of July

Celebrating the launch of my new website, both packages are available on an Early Bird Price if you book until the end of July.
This applies to later project start dates as well, if the contract is signed, and the deposit is paid before the end of July.
My rates will never be this low again, so make sure you save your spot on time.

Are you ready for the change?

apply now

learn about the

branding process

soul matching

After you filled my Client Application Form and your inquiry landed in my inbox, I review your answers and get in touch with you within 48 hours. If we are an ideal match, we will discuss your project and needs more in-depth as my aim is to serve you as best I can during your branding journey. I hope this helps you feel more confident in our work together, and after you are ready to book, I'll send over your Proposal, Contract and the first Invoice.
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creative direction

Depending on which branding package you have chosen, I'll send you a Brand Discovery Questionnaire that will cover your brand's mission, values, ideal client, and more. Our discussions and your responses will result in a Creative Direction Presentation containing all the valuable conclusions and objectives for the project. It will also include a Moodboard or Stylescape based on our cooperative inspiration gathering to set the visual direction for the next step in our branding journey.

design & refine

After you've approved the Creative Direction Presentation, I'll dive into the design phase, I explore dozens of potential concepts for you and then work by narrowing down all of the different ideas into the one that serves as the most effective solution for your brand.

We then dive deep into its presentation so that you can gain further insight into my vision and application ideas for the designs. Presenting one concept allows me to explore a variety of options but at the same time lets me be the art director you really need to identify the most suitable option for your target audience and business. Then I offer two rounds of refinement to make small adjustments in order to create a design more in line with your visions.

After your new branding is approved, we will move on to your collateral pieces.
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4

launch & celebrate

Once our project is complete, everything is approved, and the final invoice is paid, I'll deliver all brand elements in a variety of formats for both print and web use.

You will also get a Brand Sheet or a Brand Sheet and a Comprehensive Brand Guideline depending on your package intended to educate you about the correct usage of your brand elements so you'll have the confidence to implement the fruit of our collaboration consistently with ease.

If you have agreed previously, I'll also share the launch of your brand on my Instagram to celebrate your next milestone.
Elevate your brand to the next level

inquire for a custom quote

apply now

FAQ

Do you work with international clients?
Yes, of course, I accept applications from any country. With the apps that I use for client relationship and project management communication is easier than ever, regardless of where you are from.
HOW DO I KNOW IF you are A GOOD FIT FOR ME?
If you believe in the power of handmade items, heartfelt human connections, slow lifestyle and sustainable living and looking for a one of a kind experience to elevate your business to the next level, then you're in the right place.
I need something that isn't included in any of your packages.
Please fill in my Client Application Form with as much detail as possible so I can see if we can work together and create a custom quote that covers your needs.
I don't need Brand Creative Direction / Color Palette / etc. I just need a logo pack. Can we still work together?
Sorry, but I do not offer a logo package separately. The Brand Essentials package was created to cover the bare minimum a business would need to appear consistently on any platform. I also highly believe in the strategic process that I follow with each client as it makes sure that the brand we create is completely aligned with the vision and goals of your business and feels consistent in every aspect.
What are your payment terms?
As I book projects in advance, I request a 30% non-refundable deposit to secure timeframes in my calendar. The remaining is proportionally distributed depending on the length of the project, and the last invoice is due before handing over the final files.
HOW FAR AHEAD SHOULD I BOOK MY PROJECT? 
I'm typically booking months in advance, but I might as well have time gaps between projects meaning we can start your work sooner than you think, so I recommend reaching out as soon as possible if you would like to work together! This will ensure that we can create a timeline in your proposal that suits both of us.
Elevate your brand to the next level

inquire for a custom quote

apply now